START-UPS

Market Dynamics has assisted many Start-Ups over the last 20 years. We have a deep understanding of your data needs both initially and long term, as well as the budget issues many Start-Ups experience.

 

Many of our Start-Up clients’ initial needs fall into one of the following areas

PRODUCT MARKET SIZING

We can provide trended annual dollars and units for complete categories or subsets of categories. Some commonly used subsets are based on:

Form

API

Species

PATIENT DIAGNOSIS AND TREATMENT DATA

We can provide trended annual diagnosis counts and the products currently used to treat the diagnosis. Start-Up projects frequently revolve around specific diagnosis groups and may need to be segmented by species. Our Start-Up customers frequently need:

Prevalence Rates

Pets Treated

Brand Switching

Products typically
used in treatment

Compliance Data

Often our relationship begins with high level metrics but as the company grows, there is a need for regular data and analysis. Rest assured we can also provide this from our syndicated data reports and deep dive data sets.